PREDICTIVE ANALYTICS IN CUSTOMER SEGMENTATION (SLIDES)
Don’t want to read the entire post I wrote about PREDICTIVE ANALYTICS IN CUSTOMER SEGMENTATION then check out this brief presentation on the same topic.
Category Research
Research Topics
PREDICTIVE ANALYTICS IN CUSTOMER SEGMENTATION
Predictive analytics are on the cutting-edge of technological innovation, offering businesses insight into future trends and behaviors. This ability to help businesses see into the future has revolutionized the way these organizations understand and interact with their customers. This paper…
AFFORDANCES: TRAFFIC LIGHT, FIRE DOORS, GAS PUMPS
Traffic Light & Pedestrian Signal The affordances that stand out to me are its pushability and its visibility. It has only got one primary functionable part, a button that can only be pushed. There is no indication that it should…
WCAG & CONTENT: ORGANIZING, LABELING, NAVIGATING, SEARCHING
Organizing: The purpose of organizing content is multifaceted, and it serves two primary goals: enabling people to find the right answers to their questions and providing the necessary context for them to understand those answers effectively. On the internet, where…
EVALUATION OF FUNKIFY’S MOTOR SIMULATOR
“Funkify’s motor simulator persona ‘Trembling Trevor’ will make you lose some control over your mouse pointer. The main goal with this simulator is to clarify the frustration within a person who tries to point and click a way too small…
SEARCH AND METADATA: ZILLOW
In this look at Zillow.com, I investigate the search and metadata functionalities of this well known real estate website. This investigation of Zillows functionality will encompasses a review of the website’s search offerings, the role of search in the sites…
C.A.R.M.E.L HEURISTICS OF ZILLOW
Kaniasty’s CARMEL Guidelines The CARMEL guidelines are inspired by Nielsen’s usability heuristics, but incorporate knowledge and standards that have emerged since Nielsen’s principles were published over 20 years ago, including best practices for accessibility. Consistent visual styleThe design follows branding…
BARRIERS TO ACCESSABILITY
ELEVATOR PANEL The accessibility concerns surrounding the elevator button panel are numerous. The button layout deviates from the standard, typically, elevator button panels position the “hold open” and “close doors” buttons at the bottom for easy access. However, in this…
HUMAN FACTORS CRITIQUE: ACCESSABILITY
Airport Bathroom A bathroom typically serves as a private space for individual personal hygiene and sanitation, it provides all of the necessary and essential environment elements for bodily functions and self-care. Strengths Looking at the picture of the airport bathroom…
A FEW WORDS ON FRITTS LAW
Paul Fitts was doing research in 1954 on human motion when he discovered that “…the time required to move to a target depends on the distance to it, yet relates inversely to its size (Interaction Design Foundation., 2023, October 20).”…
THE GESTALT OF ZILLOW
Here is a little research I did about Gestalt Principles being used in the design of Zillow’s website. Turns out they did take a lot of the principles into consideration and here are some examples: Figure Ground: The listing photos are…
